{"id":70388,"date":"2023-10-27T12:38:00","date_gmt":"2023-10-27T09:38:00","guid":{"rendered":"https:\/\/corludahaber.com\/h\/sec-market-bayim-olur-musun-fuarina-katildi-ekonomi\/70388"},"modified":"2023-10-28T02:31:39","modified_gmt":"2023-10-27T23:31:39","slug":"sec-market-bayim-olur-musun-fuarina-katildi-ekonomi","status":"publish","type":"post","link":"https:\/\/corludahaber.com\/h\/sec-market-bayim-olur-musun-fuarina-katildi-ekonomi\/70388","title":{"rendered":"Se\u00e7 Market, \u2018Bayim Olur Musun\u2019 fuar\u0131na kat\u0131ld\u0131 | Ekonomi"},"content":{"rendered":"<div class=\"corlu-icerikten-once_3\" id=\"corlu-2387832565\"><script type='text\/javascript' src='https:\/\/platform-api.sharethis.com\/js\/sharethis.js#property=5ce8cf08af7d000012cb0ca1&product=inline-reaction-buttons' async='async'><\/script>\r\n\r\n<\/div><div readability=\"106.58928297252\"><span class=\"category-name hidden\"><\/span><\/p>\n<p><a class=\"inline-keyword from-service\" href=\"https:\/\/www.dha.com.tr\/haberleri\/perakende\" target=\"_blank\" rel=\"noopener\">Perakende<\/a> sekt\u00f6r\u00fcnde <a class=\"inline-keyword from-service\" href=\"https:\/\/www.dha.com.tr\/haberleri\/esnaf\" target=\"_blank\" rel=\"noopener\">esnaf<\/a> dostu i\u015f modeliyle \u00f6ne \u00e7\u0131kan <a class=\"inline-keyword from-service\" href=\"https:\/\/www.dha.com.tr\/haberleri\/sec-market\" target=\"_blank\" rel=\"noopener\">Se\u00e7 Market<\/a>, bu y\u0131l 21\u2019incisi ger\u00e7ekle\u015ftirilen \u2018Bayim Olur Musun Fuar\u0131\u2019na kat\u0131ld\u0131. Franchising ve markal\u0131 bayilik sekt\u00f6r\u00fcn\u00fcn oyuncular\u0131n\u0131 bir araya getiren fuarda ikinci kez yer alan market stand\u0131na ziyaret\u00e7iler ilgi g\u00f6sterdi. 30\u2019u a\u015fk\u0131n farkl\u0131 sekt\u00f6rden 100\u2019den fazla yerli ve yabanc\u0131 markan\u0131n kat\u0131l\u0131m\u0131yla Yenikap\u0131\u2019da d\u00fczenlenen fuar\u0131 y\u00fczlerce yerli ve yabanc\u0131 ziyaret\u00e7i gezdi. Se\u00e7 Market i\u015f modeli hakk\u0131nda da bilgi verilen stantta, fuar boyunca ziyaret\u00e7iler Se\u00e7 Cafe b\u00f6l\u00fcm\u00fcnde bir araya geldi. Ma\u011faza esintili tasar\u0131m\u0131yla fuarda yerini alan \u015firket, ziyaret\u00e7ilerden ilgi g\u00f6rd\u00fc. \u00a0<\/p>\n<figure class=\"rhd-article-news-img-wrapper\">\n<div class=\"rhd-relative-container\"><a class=\"rhd-article-news-img-link nd-article__content-link\" href=\"javascript:;\" data-origin-url=\"https:\/\/i.dha.com.tr\/i\/dha\/75\/0x0\/653b8415470a9b18b8273ed6\" data-google-interstitial=\"false\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/corludahaber.com\/h\/wp-content\/uploads\/2023\/10\/sec-market-bayim-olur-musun-fuarina-katildi-ekonomi_653c4856c6e1a-jpeg.webp\" data-src=\"https:\/\/i.dha.com.tr\/i\/dha\/75\/770x0\/653b8415470a9b18b8273ed6\" alt=\"Se\u00e7 Market, \u2018Bayim Olur Musun\u2019 fuar\u0131na kat\u0131ld\u0131\" class=\"lazyload \" data-inline-image=\"true\"><\/a><\/div><figcaption class=\"rhd-article-news-img-caption\"><\/figcaption><\/figure>\n<\/p>\n<p><strong>\u201cBAY\u0130M OLUR MUSUN FUARI ESNAFA VE \u0130\u015e \u0130NSANLARINA G\u00dcZEL FIRSATLAR SUNUYOR\u201d\u00a0<\/strong><\/p>\n<p>Fuar\u0131 ziyaret eden Se\u00e7 Market Genel M\u00fcd\u00fcr\u00fc Altan Sekmen, \u201cSekt\u00f6r\u00fcm\u00fcz a\u00e7\u0131s\u0131ndan \u00e7ok de\u011ferli olan bu fuara yeniden kat\u0131lman\u0131n mutlulu\u011funu ya\u015f\u0131yoruz. \u2018Bayim Olur musun Fuar\u0131\u2019 yat\u0131r\u0131mc\u0131lara g\u00fczel f\u0131rsatlar sunan ve \u015firketleri bir araya getiren \u00e7ok g\u00fczel bir etkinlik. Burada farkl\u0131 alanlardan farkl\u0131 sekt\u00f6rleri bir araya getiren bir bayilik ekosistemi s\u00f6z konusu. Bu bayilik ekosisteminde i\u015f yapmak, yat\u0131r\u0131mc\u0131 olmak veya halihaz\u0131rda benzer i\u015f yap\u0131p d\u00f6n\u00fc\u015fmek isteyen yat\u0131r\u0131mc\u0131lara, esnafa ve i\u015f insanlar\u0131na g\u00fczel f\u0131rsatlar sunuyor. O nedenle \u00e7ok ba\u015far\u0131l\u0131 bir organizasyon\u201d dedi.\u00a0<\/p>\n<p><strong>\u201cMODERN PERAKENDEC\u0130L\u0130K \u00c7OK HIZLI B\u00dcY\u00dcYOR\u201d\u00a0<\/strong><\/p>\n<p>Ba\u015fta g\u0131da perakendecili\u011fi olmak \u00fczere perakende sekt\u00f6r\u00fcn\u00fcn T\u00fcrkiye\u2019de son 20 y\u0131ld\u0131r \u00e7ok h\u0131zl\u0131 bir d\u00f6n\u00fc\u015f\u00fcme u\u011frad\u0131\u011f\u0131n\u0131 s\u00f6yleyen Sekmen, \u201cModern perakendecilik \u00e7ok h\u0131zl\u0131 b\u00fcy\u00fcyor. \u00dclkemizde son 20 y\u0131l i\u00e7inde modern zincir dedi\u011fimiz zincir ma\u011fazalar ve modern perakendeyi temsil eden noktalar \u00e7ok h\u0131zl\u0131 b\u00fcy\u00fcmeye ba\u015flad\u0131. Do\u011fal olarak daha \u00f6ncesinde \u00e7ok daha b\u00fcy\u00fck olan perakendenin geleneksel kanad\u0131 k\u00fc\u00e7\u00fclmeye ba\u015flad\u0131. \u00dclke ekonomisi ve t\u00fcketici a\u00e7\u0131s\u0131ndan bakt\u0131\u011f\u0131m\u0131zda bu asl\u0131nda olumlu bir \u015fey \u00e7\u00fcnk\u00fc modern perakende hem t\u00fcketiciye daha uygun fiyatl\u0131, kaliteli \u00fcr\u00fcnleri sa\u011fl\u0131yor hem de \u00fclke ekonomisine katk\u0131 sa\u011fl\u0131yor. Geleneksel esnaf\u0131n veya geleneksel pazar\u0131n bu b\u00fcy\u00fcme kar\u015f\u0131s\u0131nda pazar pay\u0131 kaybetmesi do\u011fal bir sonu\u00e7. Ancak burada do\u011fal olarak geleneksel kanaldaki esnaf\u0131m\u0131z zorlan\u0131yor \u00e7\u00fcnk\u00fc modern perakendecilerle \u00e7ok fazla rekabet \u015fanslar\u0131 olmuyor. Dolay\u0131s\u0131yla perakende sekt\u00f6r\u00fc b\u00f6yle bir ortamda b\u00fcy\u00fcmeye devam ediyor. Biz de Se\u00e7 Market\u00e7ilik olarak geleneksel esnaf\u0131m\u0131z\u0131 modern esnafa d\u00f6n\u00fc\u015ft\u00fcrme modeli olarak \u00f6nemli bir rol oynad\u0131\u011f\u0131m\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyoruz\u201d diye konu\u015ftu.\u00a0<\/p>\n<figure class=\"rhd-article-news-img-wrapper\">\n<div class=\"rhd-relative-container\"><a class=\"rhd-article-news-img-link nd-article__content-link\" href=\"javascript:;\" data-origin-url=\"https:\/\/i.dha.com.tr\/i\/dha\/75\/0x0\/653b8434470a9b18b8273ed8\" data-google-interstitial=\"false\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/corludahaber.com\/h\/wp-content\/uploads\/2023\/10\/sec-market-bayim-olur-musun-fuarina-katildi-ekonomi_653c48581ac8d-jpeg.webp\" data-src=\"https:\/\/i.dha.com.tr\/i\/dha\/75\/770x0\/653b8434470a9b18b8273ed8\" alt=\"Se\u00e7 Market, \u2018Bayim Olur Musun\u2019 fuar\u0131na kat\u0131ld\u0131\" class=\"lazyload \" data-inline-image=\"true\"><\/a><\/div><figcaption class=\"rhd-article-news-img-caption\"><\/figcaption><\/figure>\n<\/p>\n<p><strong>\u201cESNAFIMIZA AVANTAJLAR SA\u011eLIYORUZ\u201d\u00a0<\/strong><\/p>\n<p>T\u00fcrkiye\u2019nin 81 ilinde 2 bin 600\u2019\u00fcn \u00fczerinde Se\u00e7 Market noktas\u0131 oldu\u011funu s\u00f6yleyen Sekmen, \u201cBu bayilerimizin hepsi kendi i\u015fletmelerinin sahibi. Esnafa, bizim kurumsal kimli\u011fimiz alt\u0131nda Y\u0131ld\u0131z Holding\u2019in \u00e7ok g\u00fc\u00e7l\u00fc tedarik altyap\u0131s\u0131n\u0131n yan\u0131nda pazarlama ve dijital altyap\u0131 deste\u011fi sa\u011fl\u0131yoruz. Esnaf b\u00f6yle bir ekosistemin par\u00e7as\u0131 olmay\u0131 istiyorsa biz kendileri ile bir s\u00f6zle\u015fme yap\u0131yoruz. Bu s\u00f6zle\u015fme sonras\u0131nda Se\u00e7 Market tabelas\u0131 alt\u0131nda ma\u011fazas\u0131n\u0131 d\u00f6n\u00fc\u015ft\u00fcren ve modern perakendeci olma yolunda ilk ad\u0131m\u0131n\u0131 atan esnaf\u0131m\u0131za birtak\u0131m avantajlar sa\u011fl\u0131yoruz. \u00d6ncelikle tedarik \u00e7ok b\u00fcy\u00fck bir avantaj. Y\u0131ld\u0131z Holding\u2019in perakende sekt\u00f6r\u00fcndeki \u015firketlerinin \u00e7ok b\u00fcy\u00fck bir sat\u0131n alma g\u00fcc\u00fc var. Esnaf\u0131m\u0131z\u0131 bundan faydaland\u0131r\u0131yoruz. Bununla beraber olu\u015fturdu\u011fumuz Se\u00e7 Market kurumsal kimli\u011fi bug\u00fcn \u00fclkemizin 81 ilinde ve bir\u00e7ok il\u00e7esinde bilinen ve sevilen bir marka olarak yerini ald\u0131. Bu da esnaf\u0131m\u0131za avantaj sa\u011fl\u0131yor. Bunun yan\u0131nda da finansal destek, \u00f6deme kolayl\u0131\u011f\u0131, lojistik destek sa\u011fl\u0131yor, dijital altyap\u0131 sunarak esnaf\u0131n dijitalle\u015fmesine katk\u0131da bulunuyoruz. Pazarlama faaliyetlerini de \u00fcstlenerek sosyal medya, dijital medya ve televizyonda esnaf\u0131m\u0131z\u0131n reklam\u0131n\u0131 yapm\u0131\u015f oluyoruz. Bu k\u00fclt\u00fcrel d\u00f6n\u00fc\u015f\u00fcm\u00fc yaparken esnaf\u0131m\u0131z\u0131 operasyonel bir \u015fekilde sahadaki uzman ekibimiz ile y\u00f6nlendiriyor, dan\u0131\u015fmanl\u0131k g\u00f6revini de \u00fcstlenerek modern perakendecili\u011fe d\u00f6n\u00fc\u015ft\u00fcrmeye \u00e7al\u0131\u015f\u0131yoruz\u201d ifadelerini kulland\u0131.\u00a0<\/p>\n<p><strong>\u201cMA\u011eAZANIN EN AZ 50 METREKARE OLMASI GEREK\u0130YOR\u201d\u00a0<\/strong><\/p>\n<p>S\u00f6zlerine devam eden Sekmen, \u201c\u00dclkemizde on binlerce mahalle bakkal\u0131, market ve benzeri esnaf i\u015fletmeleri var. Bunlar\u0131n i\u00e7erisinde bayimiz olmak isteyen herkese kap\u0131m\u0131z a\u00e7\u0131k. Bunun birtak\u0131m asgari \u015fartlar\u0131 var. Ma\u011fazan\u0131n en az 50 metrekare olmas\u0131 gerekiyor. 50 metrekare \u00fczerinde bir ma\u011fazas\u0131 olan esnaf\u0131m\u0131z bize m\u00fcracaat etti\u011fi takdirde biz kendisiyle g\u00f6r\u00fc\u015f\u00fcyoruz. Ondan sonraki a\u015famada s\u00f6zle\u015fme \u015fartlar\u0131 var. Belli \u00f6l\u00e7\u00fclerde teminatlar sa\u011flanabiliyorsa biz b\u00fct\u00fcn esnaf\u0131m\u0131z\u0131 d\u00f6n\u00fc\u015ft\u00fcrmeye istekliyiz. E\u011fer esnaf\u0131m\u0131z da isterse bu beraberlik ger\u00e7ekle\u015fiyor\u201d dedi.\u00a0<\/p>\n<p><strong>\u201cAYNI ZAMANDA \u00dcLKE EKONOM\u0130S\u0130NE KATKI SA\u011eLIYORUZ\u201d\u00a0<\/strong><\/p>\n<p>Modern perakende ekosisteminin bir\u00e7ok faydas\u0131 oldu\u011funu s\u00f6yleyen Sekmen, \u015funlar\u0131 ekledi:\u00a0<\/p>\n<p>\u201cGeleneksel bir \u015fekilde tek ba\u015f\u0131na \u00e7al\u0131\u015fan ve rekabet edemeyen esnaf\u0131m\u0131z\u0131 modern bir ekosisteme dahil etti\u011fimizde hem t\u00fcketiciye uygun fiyatlar sunmak hem de kaliteli \u00fcr\u00fcnleri en h\u0131zl\u0131 \u015fekilde ula\u015ft\u0131rmak bak\u0131m\u0131ndan bir\u00e7ok katk\u0131s\u0131 oluyor. \u0130stihdama katk\u0131 sa\u011fl\u0131yor. Ayn\u0131 zamanda \u00fclke ekonomisine katk\u0131da bulunuyoruz. Mahalle esnaf\u0131 bizim k\u00fclt\u00fcr\u00fcm\u00fczde \u00e7ok k\u0131ymetli. Yeri gelip ak\u015fam okuldan gelen \u00e7ocuk i\u00e7in anahtar emanet ediliyor. Bu k\u00fclt\u00fcr\u00fc koruma, modelimizin mahalle esnaf\u0131n\u0131 kalk\u0131nd\u0131r\u0131p rekabette g\u00fc\u00e7l\u00fc k\u0131lma anlam\u0131nda modelimizin sosyal bir etkisi oldu\u011funa inan\u0131yoruz.<\/p>\n<figure class=\"rhd-article-news-img-wrapper\">\n<div class=\"rhd-relative-container\"><a class=\"rhd-article-news-img-link nd-article__content-link\" href=\"javascript:;\" data-origin-url=\"https:\/\/i.dha.com.tr\/i\/dha\/75\/0x0\/653b849a470a9b0d800a10db\" data-google-interstitial=\"false\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/corludahaber.com\/h\/wp-content\/uploads\/2023\/10\/sec-market-bayim-olur-musun-fuarina-katildi-ekonomi_653c485964cd2-jpeg.webp\" data-src=\"https:\/\/i.dha.com.tr\/i\/dha\/75\/770x0\/653b849a470a9b0d800a10db\" alt=\"Se\u00e7 Market, \u2018Bayim Olur Musun\u2019 fuar\u0131na kat\u0131ld\u0131\" class=\"lazyload \" data-inline-image=\"true\"><\/a><\/div><figcaption class=\"rhd-article-news-img-caption\"><\/figcaption><\/figure>\n<\/p>\n<p><strong>\u201cKADIN G\u0130R\u0130\u015e\u0130MC\u0130L\u0130\u011e\u0130N\u0130 DE \u00c7OK \u00d6NEMS\u0130YORUZ\u201d<\/strong><\/p>\n<p>Kad\u0131n giri\u015fimcili\u011fini de \u00e7ok \u00f6nemsiyoruz. \u00dclkemizdeki 2 bin 600\u2019\u00fcn \u00fczerindeki Se\u00e7 Market bayimizin y\u00fczde 10\u2019u kad\u0131n i\u015fletmecilere ait. Kad\u0131nlar\u0131m\u0131z\u0131n da bu sekt\u00f6rde g\u00fc\u00e7lenmesine destek olmaya \u00e7al\u0131\u015f\u0131yoruz.\u201d\u00a0<\/p>\n<p><strong>\u201cREKABETTE \u00d6NE \u00c7IKARACAK UYGULAMALARIMIZI P\u0130YASA BEKLENT\u0130LER\u0130N\u0130 DE G\u00d6ZETEREK OLU\u015eTURUYORUZ\u201d\u00a0<\/strong><\/p>\n<p>Her bayilik modelinin kendi \u00f6zellikleri oldu\u011funu s\u00f6yleyen Sekmen, \u201cFarkl\u0131 modelleri hep g\u00f6r\u00fcyoruz. Ancak biz esnafa en \u00e7ok fayda sa\u011flayacak ve rekabette \u00f6ne \u00e7\u0131karacak uygulamalar\u0131m\u0131z\u0131 piyasa beklentilerini de g\u00f6zeterek olu\u015fturuyoruz. Herkes kendi modelinden sorumlu. Rekabet iyi bir \u015fey, insanlar\u0131 ve \u015firketleri diri tutar. Biz kendi yolumuzda emin ad\u0131mlarla ilerlemek istiyoruz\u201d dedi.\u00a0<\/p>\n<\/div>\n<div class=\"corlu-icerikten-sonra_3\" id=\"corlu-1543094931\"><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.corludahaber.com\/bahcesehir.jpg\" alt=\"\" width=\"624\" height=\"196\" \/><\/p>\n<table style=\"text-align: left; width: 100%;\" border=\"1\" cellspacing=\"2\" cellpadding=\"2\">\n<tbody>\n<tr>\n<td style=\"background-color: #050805;\"><span style=\"font-size: 12pt;\"><small><small><em><strong><big><span style=\"color: #ff0000;\">Haber ve resimlerin telif haklar\u0131ndan dolay\u0131 kullan\u0131m\u0131 yasakt\u0131r<span style=\"color: #000000;\">.<\/span><\/span><span style=\"color: #000000;\">\u00a0<\/span><span style=\"color: #ffffff;\">Yaz\u0131l\u0131 izni al\u0131nmadan hi\u00e7bir yaz\u0131l\u0131, g\u00f6rsel, i\u015fitsel i\u00e7erik kopyalanamaz, de\u011fi\u015ftirilemez, yay\u0131nlanamaz veya sat\u0131lamaz. Aksi halde<\/span>\u00a0<span style=\"color: #ff0000;\">5846<span style=\"color: #ffffff;\">\u00a0<\/span><\/span><span style=\"color: #ffffff;\">say\u0131l\u0131 Fikir ve Sanat Eserleri Kanunu\u2019na ve<\/span>\u00a0<span style=\"color: #800000;\"><span style=\"color: #ff0000;\">6102<\/span><span style=\"color: #ffffff;\">\u00a0<\/span><\/span><span style=\"color: #ffffff;\">say\u0131l\u0131 maddesine g\u00f6re<\/span>\u00a0<span style=\"color: #ff0000;\">gerekli i\u015flemler uygulanacakt\u0131r.<\/span><br \/>\n<span style=\"color: #ffffff;\">\u00a9 Copyright 2014<\/span><\/big><\/strong><\/em><\/small><\/small><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><small><small>\u00a0<\/small><\/small><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Perakende sekt\u00f6r\u00fcnde esnaf dostu i\u015f modeliyle \u00f6ne \u00e7\u0131kan Se\u00e7 Market, bu y\u0131l 21\u2019incisi ger\u00e7ekle\u015ftirilen \u2018Bayim Olur Musun Fuar\u0131\u2019na kat\u0131ld\u0131. Franchising ve markal\u0131 bayilik sekt\u00f6r\u00fcn\u00fcn oyuncular\u0131n\u0131 bir araya getiren fuarda ikinci kez yer alan market stand\u0131na ziyaret\u00e7iler ilgi g\u00f6sterdi. 30\u2019u a\u015fk\u0131n farkl\u0131 sekt\u00f6rden 100\u2019den fazla yerli ve yabanc\u0131 markan\u0131n kat\u0131l\u0131m\u0131yla Yenikap\u0131\u2019da d\u00fczenlenen fuar\u0131 y\u00fczlerce yerli ve &hellip;<\/p>\n","protected":false},"author":151,"featured_media":70389,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6641],"tags":[7396,6751,7398,1243,2044,7397,7395],"class_list":["post-70388","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-bayim","tag-ekonomi","tag-fuarina","tag-katildi","tag-market","tag-musun","tag-sec-market-bayim-olur-musun-fuarina-katildi-ekonomi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin 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